Thinking Outside the Glass...
'Wine & Plenty' wineglass holders , custom-designed for the 'Wine & Plenty' Festival by artist Yaron Eliasi, combine functionality, sustainability, and thinking outside the glass.
The 'Wine & Plenty' Wine Festival is meant to encourages our local economy and agriculture, but no less important, it challenges Ramat Hanadiv to think in groundbreaking ways, particularly about how to prevent environmental damage and to encourage awareness of sustainability. That's why we turned this year to Yaron Eliasi to find a sustainable solution for the wineglass holders that all Festival visitors receive along with their personal wine goblets.
It was Yaron who designed the purple pergola at the Gardens' meeting point, made entirely of recycled plastic irrigation pipes. An artist and industrial designer who has shown his works in a multitude of exhibits in Israel and abroad, Yaron answered our challenge and came up with wineglass holders designed especially for the Festival. He uses a unique technology known as free molding, which allows him to sculpt his works in hot plastic. This raw material is stretched and poured freehand into special molds; the final texture has a wild, organic feeling that varies from piece to piece.
The glass holders, created out of recycled plastic, can themselves be totally recycled. They are numbered from 1-100 in several series, each named for a grape cultivar used in wine production. Since each one is a handmade original, and no two are alike, Festival guests can return home with a work of art that will remain with them for a long time after their last sip of Festival wine.
Yaron Eliasi says that this wineglass holder project it one of his biggest, most significant works thus far: 'This time, the size of the product is impacted by the human puzzle contained within it, and it is completed only when all its elements are scattered and moving freely through space'.
In addition to the wineglass holders, Eliasi will present a number of his other works to Festival-goers and demonstrate how he creates them. When he's not participating in festivals, he conducts design workshops for the general public, where he teaches creative thinking and techniques for a sustainable environment.
Read more about Eliasi: www.ettostudio.com
follow the link to the festival website
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